16,000+

Local Residents

in the immediate catchment, with strong unmet demand for quality hospitality, retail and services.

NO.1

most visited beach in Christchurch.

Purpose-Built

Commercial Spaces

flexible tenancies from 20-300sqm designed for long-term operators ready to grow with New Brighton’s resurgence.

*Stage 2 development is currently in planning and subject to change

Coming Soon

Pierside - Christchurch’s New Beachfront Commercial Precinct

Pierside is a new, purpose-built beachfront precinct in New Brighton, designed to become Ōtautahi Christchurch’s most vibrant coastal destination.

Bringing together hospitality, retail, wellbeing and events in one integrated environment, Pierside has been carefully planned to create consistent visitation, extended dwell time and repeat local trade.

This is a rare opportunity to secure space in a high-profile beachfront location with limited direct competition and strong community demand.

Now leasing. Enquire today to be part of what’s coming next.

Hospitality

Eat, Drink & Dine by the Beach

Pierside offers premium hospitality tenancies positioned to capture both local and visitor trade from morning through late evening.

Anchored by the regenerated waterfront and the award-winning He Puna Taimoana, alongside the pier and playground, the precinct benefits from:

  • Year-round visitor activity;

  • Major public events;

  • Strong visitation in summer from the beach, winter from the hot pools;

  • Undersupplied local dining options;

Opportunities include restaurant, bars, cafés, bakeries, grab-and-go concepts and boutique hospitality offerings.

Designed for operators who want visibility, coastal character and sustained demand.

Limited hospitality spaces now available - Enquire today!

Wellbeing & Beauty

High-Visibility Wellness in a Coastal Setting

Pierside includes purpose-designed spaces for fitness studios, recovery and bodywork; beauty and personal care, health services and destination wellness concepts

With proximity to He Puna Taimoana and the beachfront recreation zone, wellbeing operators benefit from:

  • Natural alignment with leisure traffic;

  • Repeat local clientele;

  • Destination-driven visitation.

Secure a tenancy in a location that reinforces your brand positioning and supports long-term client retention.

Wellbeing spaces now leasing. Enquire today to be part of what’s coming next.

Retail

Everyday Convenience Meets Destination Retail

With 16,000+ residents in the immediate catchment and increasing visitor numbers, Pierside supports both:

  • Essential convenience retail;

  • Specialty and discovery-led concepts.

The area is currently underserved in quality retail options, creating clear opportunity for local produce, specialty goods, lifestyle brands and coastal and tourism-aligned experiential retail.

Pierside is reforming the New Brighton centre wih a curated precinct bringing back the locals and visitors alike.

This is an opportunity to establish your brand in an underserved and growing market with limited direct competition.

Retail spaces now leasing. Enquire today to be part of what’s coming next.

Events & Arts

Built-In Activation & Foot Traffic

At the centre of Pierside sits The Village Green - a dedicated event and activation space designed to drive consistent visitation.

Supporting pop-ups, markets, festivals, performances, seasonal activations, community events, this programmed activity benefits surrounding tenancies by increasing:

  • Foot traffic;

  • Dwell time;

  • Cross-shopping behaviour.

Tenants at Pierside don’t just lease space - they become part of an activated precinct.

Now leasing. Enquire today to be part of what’s coming next.

Be Part of New Brighton’s Commercial Resurgence

Pierside sits at the heart of New Brighton’s long-awaited regeneration and the transformation of Ōtautahi’s central beachfront.

After decades of unrealised potential, held back by structural issues now resolved, momentum is building and New Brighton is accelerating. Infrastructure investment, award-winning attractions and renewed community energy are reshaping the area.

Operators will benefit from:

  • A large local short drive and walking catchment currently spending basics outside of the suburb

  • Residential growth rate 2.5 times the rate of the wider city in the last year

  • Ranked 4th out out more than 70 Christchurch Suburbs for visitor activity, including the most visited beach.

  • Christchurch’s next tourism hotspot. Visitor spend up 12.4% in 2025, while Christchurch overall declined.

Now Leasing at Pierside - Enquire Today!

We’re creating something special on the beachfront and look forward to exploring how your business could be part of it. Submit your enquiry below and our team will be in touch shortly to discuss leasing opportunities.